Engaging with our stakeholders

Stakeholder interactions
We engage in dialogue with our stakeholders to closely monitor their expectations and improve our operations accordingly, to the extent possible. We do this at group level and in each of our five core countries. We also share our insights on relevant topics and challenges with our stakeholders.
KBC Group, with 40 000 employees, values its workforce as a key stakeholder and asset. We aim to create an attractive, motivating work environment by investing in health, comfort, inclusivity, and safety. Our commitment includes supporting talent growth from onboarding to retirement and engaging in open social dialogue and regular employee surveys.
A unique aspect of our shareholder structure is the core shareholder syndicate, including Cera, KBC Ancora, MRBB, and other core shareholders. The long-term ‘KBC Group anchoring agreements’ between our core shareholders ensure a long-term focus and stability for the management of the group. As such, they also support the sustainable long-term development of KBC Group.
As a key stakeholder, our suppliers play a crucial role in KBC Group's sustainability efforts. Our Sustainability Code of Conduct for Suppliers emphasises ethical behavior, environmental responsibility, and compliance with regulations like CSRD and others. This code ensures sustainable practices across our supply chain, supporting our commitment to responsible procurement and long-term sustainability.
Suppliers can report misconduct, abuse or unethical behaviour at KBC. Read more about our whistleblower scheme or make a report.
KBC Group drives economic and societal impact by stimulating local economies, developing innovative solutions, and maintaining transparency. We support businesses, local employment, and social projects through lending, paying taxes, and sponsorships.
Our community involvement includes promoting citizenship, sponsorship, volunteer work, and philanthropy. We focus on initiatives that align with our strategy, fostering growth and self-development. The Team Blue Challenge, launched in 2024, invites colleagues to engage in our communities and support social initiatives.
We prioritise exceptional customer experience through various initiatives:
- Our annual client satisfaction ranking using the Net Promoter Score (NPS) helps us continuously improve.
- We handle complaints management efficiently to address any issues promptly.
- We conduct regular customer panels and consultations to gather valuable feedback and tailor our services.
- Our local engagement through branch networks and relationship managers strengthens client connections.
- We assist clients in their transition to low-carbon businesses with sustainable solutions and advice.
- Additionally, we offer webinars on ESG-related topics to educate and engage our clients on important environmental, social, and governance issues.
Our relationship with public authorities, including regulators and government bodies, is crucial. Constant dialogue allows us to respond swiftly to political evolutions.
KBC actively contributes to debates in society, public decision-making, and regulations, as part of a constructive dialogue with public authorities on issues that are relevant for KBC and its stakeholders.
We always remain transparent and impartial by adopting a strict policy of not expressing political convictions and of not making contributions to political parties, government organisations, politicians, or campaign events.

In 2024, we conducted a double materiality assessment (DMA) in line with European CSRD reporting legislation. We identified six material sustainability topics that form the basis for the mandatory Sustainability Statement in the 2024 Annual Report. They also inform our disclosures and alignment with European Sustainability Reporting Standards (ESRS) and help shape our strategic focus and sustainability reporting for the future.